How to Build a Brand Identity Playbook for Your Business
Your brand identity is the crucial foundation that drives every single creative decision in your marketing efforts. Here's how to create a brand style guide.
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Psychology in UX Design: How Well Do You Know Your User?
User experience is crucial in digital design! An understanding of basic psychology principles can help designers deliver the best possible customer experience.
Read MoreWebsite Redesign vs. Refresh: Which Do You Need?
Times change, businesses grow. Your website needs to adapt and expand. But do you need a refresh, or a complete website redesign?
Read MoreInformation Architecture: Why it Matters to Your Website
You've probably heard the term before, but what is information architecture? And why does it matter?
Read MoreForge and Smith Named One of Canada’s Top Digital Agencies
Clutch, a ratings and reviews firm based in Washington, DC, has named Forge and Smith one of the best digital agencies in Canada in 2017.
Read More9 Things To Consider Before Hiring A Web Design Agency
Your website impacts your digital marketing, lead generation, and profit. Here are the questions you need to ask up front.
Read MoreWhy User Experience (UX) is Important for Your Business
The ultimate goal of UX design is to create an experience that is intuitive, valuable, and enjoyable to drive engagement, conversions, and repeat visitors.
Read MoreWhy We Gave Our Blog a Responsive Redesign!
A web design agency should take good care of its own website, don’t you think? Why we recently launched a new design for our blog.
Read More4 Must-Know Tips for Optimizing Images for Your Website
Optimizing images for your business website improves the customer experience, and improves your SEO. Here are four tips to get started.
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