Smart Savvy had gone through a total rebrand and strategic overhaul, and was long overdue for a new website. We’d worked with them years ago on another project, and were happy to continue the relationship.
The goal of this website redesign was to deliver a fresh site that reflects their new brand story, but also to create something highly usable for their two audiences – employers and job seekers. The structure was built around how those audiences needed to use the site, and what they needed to accomplish.