Neighbourhood Small Grants (NSG) went through an exciting rebrand that included a fresh brand strategy, logo, and digital personality. This gave their new web design and development project some big, exciting goals. The new multilingual website needed to capture their new tone and storytelling. And functionally, it was all about content mapping.
Because their service is so community-based, we needed to create more obvious paths for visitors to see local content. This meant developing a new structure, using Google Map APIs, and strong location-based filtering to deliver customized experiences. NSG also has community managers for each of the areas they serve, who all need to be able to easily manage their respective content.