Create the Platform
Our Services:
Most customers interact with your website before your team.
There are lots of fast, cheap ways to create a website through templated tools and AI-generated content. But for reputable businesses and non-profits, that’s a major risk. Visitors judge the quality of your work from their first impression of your website: how quickly they can understand your offering, how easy it is to take actions, and how it compares to competitors.
A visually engaging, high-performing, highly usable website is your most powerful business asset. We’ve been designing, developing, and maintaining custom WordPress websites for 15 years, and our case studies show that we know how to get results.
What’s Included
User Experience Design
Your website’s visitors should be completely unaware of your user experience (UX) design, because when it works they don’t have to think. They can immediately understand how to find what they need, and are subconsciously guided towards the actions you want them to take.
We’ve included UX wireframes in our website projects since day one, and it always comes before visual design. That’s because we believe it’s important to build a strong foundation for your site, by carefully planning navigation, content discovery, and page flows.
- Expert-led strategies
- Audience-driven
- Collaborative
- Aligned with business goals
- Optimized for conversions
- Accessible
Web Design
Visual web design, or user interface (UI) design, has always been one of our core offerings—and it’s always our clients’ favourite part of the project. Your website’s visitors make snap judgments about your organization based on what they see, how it makes them feel, and how it aligns with their expectations.
Our team has combined decades of UI design experience. We can create engaging, interactive designs from scratch, or do light visual refreshes, or full visual redesigns. We also do brand strategy work including logos and brand guidelines.
- Expertly crafted
- On-brand
- Collaborative
- UX-driven
- Visually engaging
- Accessible
Custom WordPress Development
We’ve been a WordPress agency since 2011. We saw increasing demand for more flexible websites, delivered faster, without compromising quality. Traditional coding could no longer cut it for speed and flexibility, but low-code platforms had too many limitations. That’s why we engineered our own solution, Refoundry, in 2022.
Refoundry expands WordPress’s Gutenberg editor and eliminates theme restrictions. No more paying a developer and waiting in a queue to change templates, layouts, and styles. But it’s still open source, so you’re not trapped in a long-term relationship with us, either. You’re free.
- Flexible for iteration
- Themeless
- Visual editor
- Faster path to launch
- Custom component library
- WCAG compliant
- Fully responsive
- Editable by anyone
Content Population
Most agencies don’t populate your new website as part of a project. They design and build the site, and it’s up to you to fill it with content. We know how challenging this stage can be, especially when you’re the point person who has to support a website redesign on top of your regular work.
That’s why we’ve always included content collection and population as a core service. We also have project add-ons to provide even more support with copywriting and images.
- Content collection workflow
- Copy review & polish
- SEO advice
- Access to Adobe stock photos
- New website populated
- Copy & image support add-ons
AEO, GEO & AI Search Optimization
A whole industry has appeared selling AI search hacks. Google has gone on record numerous times saying that none of it is needed, and that gaming AI answers now counts as spam.
We build sites that AI tools can crawl, understand, and cite. That work is already in every project, because it’s the same work that has always earned rankings.
- Built into every project
- Crawlable structure
- Optimized for citation
- Measurable in Search Console
- Grounded in Google’s guidance
- No tricks or gimmicks
Website Accessibility
Accessibility is usually treated as a coding job checked off at the end. Most barriers start earlier, in a colour pairing, a heading chosen for its size, or an image published with no description.
We plan for it in the design, build it into the tools, and set your team up to maintain it. Every site meets WCAG 2.2 Level AA.
- WCAG 2.2 Level AA
- Designed for everyone
- Built into Refoundry collection docs
- Structured content
- Easy to maintain
- No accessibility overlays
Website Hosting & Maintenance
WordPress evolves, plugins update, and new security threats arrive monthly. Left alone, a site drifts out of date until something breaks or someone finds a way in.
We host on a Canadian-based dedicated environment and offer three maintenance packages, so you can hand over as much as makes sense. No contract required.
- Canadian-based hosting
- Daily backups
- Automated CMS updates
- Security monitoring
- Direct engineer support
- Three packages, no contract
Our Approach
What to Expect
Our focus is always on making the work that we do with you as straightforward and stress-free as possible. All of our services are driven by our hands-on, collaborative approach, led by our in-house team of experts. No jargon. No cookie-cutter strategies. We’ll be honest, transparent, and put your best interests first.
See How We WorkStart the conversation
Contact usServices and Packages for Growth
Expert Advice
Our team is made up of senior designers, strategists, and engineers. We know what we’re doing.
Tailored Approach
We don’t work behind a curtain and hide our secret sauce. We collaborate with you at all times.
Proven Results
Your success is our success. We work hard to achieve your vision, and deliver the results you want.
No Contracts
All of our retainer services are contract-free. You can cancel or change your services at any time.
Start with a Free Discovery Call
No high pressure sales tactics. Just tell us what you need, and we can discuss options. We’ll be honest if we’re not a good fit.
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We’ll tailor the right solution for you.
Get a QuoteOur Work
Strategic Websites that Get Results
You won’t need a redesign in two years or five years—possibly ever again! Our strategic guidance and low-code methodology deliver high-quality, flexible websites that are ready to drive results.
“They were able to provide us with a website that went above and beyond our expectations, but still within our requested budget. After having a positive experience with them, we have continued to work with them on multiple other microsites, and the results have continued to be fantastic.”
Amanda Watkins, Manager, Public Affairs
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See How We Did ItOur Case Studies
We’re not in the business of hasty work to pay the bills. We put heart and craftsmanship into every project, and the results speak for themselves.
Book a Free Consult
No strings, no pressure. Tell us what’s not working and what you want to achieve. We’ll give you honest advice.
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