March 8, 2016

Information Architecture

A logical, intuitive system focused on easy access to information guarantees people can find what they need. That’s good for your site performance, rankings, and your bottom line. The thorough process of examining your brand’s content — what you have, and what you need to complete your optimal user experience — is what sets us […]

Read More

February 26, 2016

Content Strategy

Effective content strategy takes your audience’s needs and your business goals, and weaves them together into a plan that specifically covers ideating, creating, and managing content to fulfill those needs and goals. In the same way that your sitemap and content prototypes inform web design, content strategy informs and structures your digital marketing. Content strategy […]

Read More

February 26, 2016

UX & Prototyping

UX informs a site’s design in the same way that the layout of a room informs furnishings — it all comes down to functionality. You need to understand what people want to find and where they expect to find it before you can even consider colours, fonts, and photos. A strong UX design starts way […]

Read More

February 26, 2016

Website Design

Web design is so much more than choosing a layout, a colour palette, and content. Effective design is a collaborative problem-solving process using navigation, appearance, and user experience to tell your story.

Read More