Phase 2
Style Concepts
Designing this site brought back warm memories of Christmases of our childhood. While we focused on using the traditional colours of Christmas, we also incorporated tones of aubergine for an extra bit of warmth. We had a ton of fun when it came to choosing appropriate typography, using fonts that makes one reminiscent of writing you would see on a Christmas gift under the tree or on a letter addressed to Santa. The stitching on the buttons and calls to action makes the online experience look crafted and handmade, much like the product you would find at the market.