August 18, 2015

Why Case Studies Convert

Hi there! We have a newer blog on this topic. Check out 9 Reasons Case Studies are Killer Marketing Tools! You have a new website. Now what? The goal is probably to bring people to your site, to have them be wowed by your content, and to have them make that all-powerful conversion from visitors to […]

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July 8, 2015

Girls Learning to Code

Who codes the world? Girls. Not-so-subtle Beyoncé references aside, I had the wonderful experience of joining Ladies Learning to Code (LLC) for the Vancouver edition of their Girls Learning to Code summer camp on July 2, 2015. How was it? So amazing. Who are Ladies Learning to Code? LLC formed in 2011 as a community […]

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June 24, 2015

Taking a Bite Out of Shark Week: New Website Launched

This article was updated on April 23rd, 2019. Discovery’s Sharkopedia website has been modified, and no longer reflects Forge and Smith web design.   Temperatures are rising. Beaches are getting busier. School is finally letting out. This can only mean one thing… Shark Week is almost upon us! Discovery Channel’s annual event returns July 5th to […]

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May 27, 2015

Custom WordPress Design: A Developer’s Perspective

Hi there! We have a newer article about WordPress. Take a read: Why You Should Choose WordPress for Your Website or Redesign. The Forge and Smith team crafts custom WordPress websites — it’s what we do. We’re always on the lookout for problems, solutions, and improvements that can be made to both our process and […]

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May 13, 2015

3 Reasons Why Your Website Requires a Copywriter

This article was updated on April 19th, 2019. At Forge and Smith, we write more than code. We’re frequently called upon to provide copywriting services for our clients’ website redesign projects. We understand the importance of engaging, optimized copy when it comes to a successful business website. When a contractor or agency is hired to […]

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April 22, 2015

How to Get Your Blogging Black Belt: Blog Mastery Conference 2015

This weekend I will be speaking on a panel about website design at the Blog Mastery Conference in downtown Vancouver (April 25th and 26th, 2015). I am looking forward to rubbing shoulders with the experts and aspiring bloggers in attendance. As a longtime karate student, whenever I hear the term “master,” I automatically equate it with […]

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March 31, 2015

CIMC Recap: Forge and Smith Road Trip 2015

Forge and Smith hit the road last weekend for the first annual Canadian Internet Marketing Conference at the picturesque Quest University campus in Squamish. Not only were we there to hear our Principal Shawn Johnston speak, with lanyards secured and caffeine absorbed, our creative team was ready to learn and network. Attendees were welcomed to […]

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March 30, 2015

4 Post-Launch Concerns You Shouldn’t Lose Sleep Over

You’ve just bought a brand new vehicle and you’re about to drive it off the lot. You’re stoked about your new wheels, and can’t wait to show it off. Keeping that vehicle in the best possible condition will be a priority in the days, weeks, and years ahead. The same is true for your business […]

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March 19, 2015

Why Scannable Content Wins: 5 Tips to Make Your Content More Scannable

Hello! We have a newer article on this topic. Check out 3 Tools to Improve Your Content’s Readability!  When it comes to online content, there are two myths that seem to inhibit content creators online: people don’t like to read anymore and online text should be simple. Here’s the reality: Your audience has become infinitely more selective. […]

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